On July 20, Haneda Airport in Tokyo, Japan completed a new terminal that includes "Tokyo Pop Town," an area which celebrates Japan's anime and character culture. The area is split into two zones. The "Hot Zone" includes a Hello Kitty mini-theme park and café, a store selling character goods for mascot character Shirotan, a shop called High Collar Yokochō (Street) which sells anime and character goods, a toy shop, and a fast food burger shop.

The "Cool Zone" also features a character goods shop called TrapeFrape, which will offer goods from NHK and Studio Ghibli works, as well as a Design Japan Culture Store, a science toy shop, a fashion store called Mono, and a planetarium café.

In addition to Tokyo Pop Town, the airport is building Edo Koji, an area themed like an Edo-era (1603-1868) town, and a large duty-free shopping mall. The entire 159,000-square-foot (15,000-square-meter) terminal and its 105 stores and restaurants are scheduled to open on October 21.